Visa Warms Up Fans With NFT Auction Ahead of Soccer World Cup in Qatar

Financial services giant Visa has set out to activate soccer fans for the upcoming World Cup Qatar 2022 with a non-fungible token (NFT) initiative. FIFAs payment partner has teamed up with the governing bodys crypto sponsor to celebrate the planets most popular sport, art and technology.

Visa and Crypto.com Offer Soccer Fans Iconic NFTs, Chance to Create Their Own Tokens

Visa, the official payment technology partner of soccers governing body, FIFA, has announced the launch of a series of unique digital collectibles representing iconic goals from five legendary footballers. The Visa Masters of Movement NFTs are now available on Crypto.com, which is FIFAs official crypto trading platform sponsor.

The auction comes ahead of the 2022 World Cup, which will be held between Nov. 20 and Dec. 18 this year. The experience will come to life later this month on an interactive pitch at the FIFA Fan Festival in Doha, where fans will be also offered an opportunity to create digital art inspired by their signature movements and mint it into their own NFT, a press release detailed.